6 Ways to Make Strategy Resonate with Skeptical Leaders

“We don’t have a strategy,” the CEO of a tech company boasted during our first conversation. He was rightly proud of what he and his team had built. “We did well without it, and we’re doing well now. The strategy seems like a good way to take our attention off the ball.” For him, strategy was a slow political exercise that invited too much debate, increased bureaucracy, and distracted the organization from what made it successful.