Paramount Plus is getting a price hike in early 2026
The price of Paramount Plus is increasing again. As part of its earnings report released Monday, Paramount announced that it will raise prices for subscribers in the United States on January 15, 2026, raising the ad-supported Essential plan from $7.99 to $8.99 per month, while the ad-free Premium plan will increase from $12.99 to $13.99 per month.
Paramount says the price increase “will fuel continued reinvestment in the user experience and deliver an even stronger programming lineup” in the future. Like many other streamers, Paramount has raised the price of its streaming service almost every year. Paramount Plus increased its prices in 2023 before increasing them again last June. It also recently increased prices in Canada and Australia.
During the first months of Skydance ownership, Paramount Plus added 1.4 million subscribers, bringing its total to 79.1 million. Paramount has struck a $7.7 billion deal that will also bring UFC fights live to its streaming service.
Along with the price hikes, Paramount revealed that it is “removing” free trials from its streaming service and “reviewing discount practices.” The company also plans to update the tech stack behind Paramount Plus and its free ad-supported streaming service Pluto TV to improve their performance, and is exploring how it can use AI to offer better personalization and recommendations.
November 10 update: Added pricing information.
