Man steals almost $10K in trading cards from Tom Brady’s new store: NYPD
Nearly $10,000 worth of Pokémon and baseball cards were stolen from Tom Brady’s card store in New York last month, New York police said Friday.
The crime occurred at CardVault around 11:40 a.m. Oct. 20 when the suspect bypassed the store’s ATM, leaving the SoHo store with a trading card worth approximately $9,710, according to police.
“Once the transaction was declined, the unidentified individual began manually entering prompts into the contact payment terminal without the employee’s knowledge. to circumvent the denial of the transaction,” the New York Police Department said in a statement to ABC News.
The NYPD told ABC News the suspect is under investigation for robbery.
“At the time of the incident, an unknown defendant used a Tap to Pay account and then manipulated the point-of-sale system to obtain goods without the necessary permission and authority to do so, resulting in the loss of US$9,710 in merchandise. This matter is being investigated by the NYPD Financial Crimes Task Force,” a police department spokesperson said, citing the crime report.
Tom Brady is seen at the CardVault by Tom Brady store opening in SoHo on October 7, 2025 in New York.
Michael Simon/Getty Images
The suspect was last seen walking south on Lafayette Street, wearing black clothing with a black Yankees cap and carrying a multi-colored bag, according to crime video shared by police.
Police released this image of an individual who fled a store with approximately $9,710 worth of baseball and Pokémon cards.
NYPD
The store had just opened on October 8, less than two weeks before the theft. Brady acquired 50% of the company in February, according to a statement.
CardVault describes itself online as a store where customers can “buy, sell, trade and evaluate sports cards and collectibles.”
“Founded in 2020 by an all-star team and backed by Brady’s personal passion for the hobby, CardVault’s commitment to community, authenticity, entertainment and exceptional customer experience sets it apart in the collectibles market,” reads the store’s website.
The store also has locations in Dallas, Chicago, Boston, East Hampton and more, according to the store’s website.
Brady is expected to attend the opening of a new CardVault at the Mall of America in Minnesota on Sunday, according to the mall.
CardVault did not immediately respond to a request for comment from ABC News.
Anyone with information about the suspect can call the New York Police Department at 1-800-577-8477 in English or 1-888-57-74782 in Spanish.
