Keurig Dr Pepper to buy Peet’s Coffee owner in $18 billion deal

New York – Keurig Dr Pepper said on Monday that he would buy the owner of the Peet Café, Jde Peet’s in an agreement worth around $ 18 billion (15.7 billion euros).

Once the acquisition is completed, the company plans to divide into two separate companies, one focused on coffee and the other focused on drinks, notably Dr. Pepper, Canada Dry, 7UP and energy drinks.

The coffee company will have around $ 16 billion in combined sales and the drinking company around $ 11 billion.

“Thanks to the complementary combination of Keurig and Jde Peet, we are taking an exceptional opportunity to create an world coffee giant,” said Tim Cofer, CEO of Keurig Dr Pepper.

In addition to Peet’s, the brands of JDE Peet based in Amsterdam include gold, Jacobs, Douwe Egberts, Kenco, Pilao, Oldtown, Super and Moccona.

Once the two companies are separated, COFER becomes CEO of the drinks company, which will be based in Frisco, Texas, and Keurig Dr Pepper CFO Sudhanshu PRIYADARSHI will run the cafe sector, which will be located in Burlington, Mass.