OK, so we know that Apple will launch the iPhone 17 devices at 10 a.m. PT on Sept. 9. But when will you actually be able to buy them?
While we don’t have an official availability date just yet, we do have a good guess.
Apple typically opens pre-orders on Friday of the week when the phones are announced. In this case, that would be Sept. 12. And the company typically actually releases the phones on the Friday after that, which would be Sept. 19.
Mashable Light Speed
The iPhone 17 is days away: What to expect from the specs, cameras, colors, and release date
So, to recap: The iPhone 17, iPhone 17 Pro, iPhone 17 Pro Max, and iPhone 17 Air, will launch on Sept. 9. They will likely become available to pre-order on Sept. 12, and they will arrive in stores on Sept. 19.
For every announcement at the Apple Event 2025, including iPhone 17, follow Mashable’s live blog.
