David Zaslav thinks HBO Max is ‘way underpriced’
Everyone’s favorite CEO, Warner Bros. Discovery, chef David Zaslav, thinks that HBO Max is ripe for a price hike. Speaking during the Goldman Sachs Communacopia and Technology conference ( that Does it look like a fun moment?) Zaslav argued that the premium production of his business can order a premium price.
“The fact that it is quality – and it is true in our company, our film, television production and the quality of streaming – we think we think that we give us a chance to increase the price,” he said, according to The Hollywood Reporter. “We think we are a lot of prices.”
The recently reproduced HBO Max is currently starting at $ 9.99 per month, including advertisements, culminating at $ 20.99 per month for its premium plan, almost in accordance with its competitors.
If this was not good news, Zaslav also promised that Max “will start to push” on the sharing of passwords, by safeguarding a threat to the WBD winning call of last month to become “more aggressive” on training in September.
