Denny’s Announces Major Menu Change

The Diner Denny channel launched a new value platform this week, presenting meals at prices from $ 5, as well as a limited-time fall menu available until October 28.

Why it matters

While restaurants are faced with higher costs and consumers roll up their expenses, brands that can maintain low prices or offer seasonal offers and new menu items for Customers can benefit financially.

This stimulates pedestrian traffic, which in turn encourages consumers to spend more on other items, which ultimately increases long -term income.

What to know

Denny’s said that the 5 Slams menu starts at $ 5 and that no flat on the value platform will be above $ 10.

The 5 Slams at $ 5 include the new Burrito of the Grand Slam, the new Blt & E Slamwich, the new breakfast with 2 eggs, the Slam of daily value and the Super Slam.

This promotion lasts until October 28.

The new Burrito of the Grand Chelem combines smoked bacon with apple wood, sausage fractures, scrambled eggs, hashbrowns and cheese in a flour tortilla and is served with salsa.

Meanwhile, the Blt & E Slamwich is made with four bands of smoked Bacon with crisp apple wood, a cooked egg on order, a crisp lettuce and a tomato, with a propagation of mayonnaise on the toasted sourdough. It is also delivered with crisp hash bruns or fries.

Denny’s also reintroduced pumpkin pumpkin pancakes for fall and has added other limited options such as a Bacon de Bourbon dinner and a cinnamon chocolate milk-shake, according to the company’s press release.

The company has said that those who join its new award program, Denny’s Rewards, will win 10 stand bucks per dollar spent and could exchange stand males accumulated for free menu items and drinks. There is also a welcome offer for new registrations available via the brand’s reward page.

Denny’s operated more than 1,480 restaurants in June.

What people say

Ellie Doty, executive vice-president of Denny and brand chief, said in a press release: “Our guests are looking for great value and good taste, especially during the busy autumn season. With the return of our beloved pumpkin favorites, alongside our new Slams from $ 5 and other limited-term offers, we serve the perfect combination of seasonal flavor, smart savings and satisfactory meals.”

Alex Benee, instructor of financial literacy for the University of Tennessee in Martin, said Nowsweek:: “Denny’s, like many other restaurant chains, meet an economic atmosphere in which many Americans choose to stay at home and save money instead of eating.

Sevee added: “The strategy of menu options at a reduced price has worked for channels like McDonald’s, and this success has clearly influenced other companies to push similar tactics in the hope that it will generate more pedestrian traffic and, even more important, more sales.”

What happens next

The SLAMS VALUE menu at $ 5 and limited -end -term fall items will be offered until October 28.