Instagram Will No LOnger Let You Go Live If You Don’t Have Enough Followers

When Instagram launched its “live” functionality now emblematic almost a decade ago, the concept was simple: rather than sharing a “permanent” article or a story that would disappear in 24 hours, you could share an ephemeral moment on your subscribers in the moment And at any time. This is especially how the functionality worked in the years-at least, that is to say until today.

There is now a follower threshold before you can go live

As indicated by Techcrunch, Instagram now forces you to have 1,000 or more subscribers before you can put online on the application. In addition, your account must be public, which means that private accounts can no longer be put online, even if they meet the minimum of 1,000 followers.

You don’t need to read my article to determine if you are assigned. If you try to go and live with a private account, or one with less than 1,000 subscribers, Instagram will block you and display the following pop-up alert:

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I don’t know why Instagram always offers the option to ineligible users. Perhaps this thinks that users will be more confused or upset to completely lose the option live, and keep the tab there offers a way to get the word to anyone who could be interested in going from the appropriate prerequisites.

It is not as if this change was unprecedented: as the Techcrunch note, Tiktok also forces you to have at least 1,000 subscribers before putting online. YouTube also has restrictions, requiring at least 50 subscribers before using its live function. So, it is not as if suddenly Instagram is the only platform that will not leave all its users at any time.

Losing features is never great

For me, however, the problem is not the way Instagram compared to other platforms; The company is moving a long -standing functionality from users without providing a good reason. Maybe this saves money to the company, or maybe it reduces the number of live flows at a given time. But it will always be difficult to sell when you try to justify the word of a functionality to which all users had previously access – in this case, a feature that has existed for almost 10 years.

Although this will affect fewer users, it is no different to know if Instagram decided to stop allowing you to publish a story unless you have reached a certain number of followers, or locked the possibility of adding music to your messages, unless you have an average of a number of likes. It is easy to make restrictions on features when launching, but another thing to do it when these features were at the heart of the platform for so many years.

The new rules certainly make me ineligible to go online – although I would not have wanted to do it in the first place.