I’m a Lifelong Soccer Fan. How Hisense Is Powering My FIFA World Cup Excitement

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I lived in the United States all my life, but my family is from Colombia. We have often visited parents when I was a child, and these trips generally involved three things: football, football and more football.

Most of the afternoons were devoted to a ball around Finca, or a nearby parking, or even a dirt road. And each time a game turned on, the whole city closed for a few hours while people crowded on the television or the radio that they could find and appreciated the broadcast. Football is more than a sport for me; It is a reminder of my culture, a game that crosses the limits and is appreciated all over the world.

In Colombia and many other countries, football is a source of national pride. It is therefore fun to see this pride expressed in a country like the United States with its melting of cultures and inheritances. Even if I do not follow the game, the cat in the family group buzzes with activity each time Colombia plays, and when I go out for live events, I just have to spot someone in a matching yellow jersey to make a new friend.

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John Hoyos, on the right, with a family friend at the Copa America’s final, in which Colombia played in Argentina.

John Hoyos

Hisense is an official sponsor of FIFA World Cup of next year, and with products like its 116-inch UX UX standard model with RGB-Minuscule technology, the company shows that it understands how to exceed the competition. Here is what you need to know about the two tournaments and how Hisense is involved.

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VS World Cup World Cup, explained

Although their names are similar, the FIFA World Cup and the World Cup of the FIFA club club are different events and have a different dynamic.

The FIFA Club World Cup, which concluded last July, placed 32 already existing teams around the world in a new tournament format. This revised structure means more teams, more games and more opportunities to scream “goooooolllll!” On your screen of choice.

On the other hand, the participants of the World Cup are the nations themselves. Each qualification country enters a team of its best players, a requirement that concentrates national pride and creates a universal appeal. The FIFA World Cup next year will be organized across Canada, the United States and Mexico, the first multiple countries will share accommodation tasks during the same tournament.

The FIFA World Cup gives a voice and a presence to the small countries and helps them to be seen on the big stage. When Croatia reached the World Cup final in 2018, for example, they were the second smallest country in the population. Large and small countries compete for the coveted title, and it is easy to draw both from national pride and the contagious enthusiasm of others in this event format.

In 2026, the FIFA World Cup will increase from 32 to 48 teams, which will allow more countries to compete and present their cultures in one of the most epic tournaments for all sports. Example: Jordan and Uzbekistan have already qualified and will make their World Cup debut next year.

Since the first partnership with FIFA in 2018, Hisense has marked four stage collaborations: the initial brand image at the 2018 FIFA World Cup, content cooperation via FIFA + in 2022, technological integration in VAR operations at the World Cup of the FIFA 2025 and now the next sponsorship of the FIFA World Cup 26. Each step has reinforced the world’s presence and fans.

A huge screen for a huge event

A massive event deserves a massive screen. Enter the UX model of the 116 inch class series of Hisense, the largest TV lower to the RGB in the world.

In a TV lower than RGB, light emitting diodes (LED) themselves are red, green and blue, rather than only white LEDs with a color filter. The result is a cleaner contrast, higher peak brightness and better global precision of colors.

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Hisense

As a filmmaker of a career, I know and probably care more about the precision of colors than the medium football fan. But you don’t need to memorize industry jargon or technological specifications to appreciate the difference: once you have seen it, you believe it.

Hisense is the origin of RGB-Minué and made it his debut at these earlier this year, and with this stunning of 116 inches, you will see the difference in large-scale image that is sure to make people talk.

Feed your pride team with Hisense

With Hisense at the helm, your next watch party will appeal to your guests, whatever the country they encourage (except when Colombia plays, in which case you should encourage them, even if I could be biased). When a technological brand like Hisense products is used by events as important as the FIFA World Cup, you know they do something good.

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