The Song of the Summer Is Dead

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Devon Powers says There is an important point of data that no one considered in the debate on the singing of the summer of 2025, or rather why there does not really seem to be one this year: Donald Trump.

While the media has become less centralized – musical banners replaced radio stations, Tiktok killed the clip, and so on – how people consume music and they listen, became even more fragmented. But today, Trump represents an avatar which has been re -listened to cultural conviviality. It may be the closest to our society that we have a monoculture. In the United States, it is the only thing that a majority of people have all rallied with fervor, whether for or against what it represents.

Its influence goes far beyond the fractured political arena of Washington, DC, known as Powers, and it could have an even effect on musical tables. One of the reasons why there is no singing of summer this year “can have to do with Trump in a strange way”, a figure whose shadow is looming and has everything “to do with the dominant cultural changing”.

“There have been a lot of discussions towards the end of the electoral season and just after Trump was elected about Country music in a way to predict Trump. And I think there is something. YellowstoneThe return of commercial wives in pop discourse and the Maha movement. “Everything sticks to it.”

But there are also other culminating factors – a perfect storm of circumstances – which have contributed to an unpredictable summer for music.

On the one hand, listening habits move again on streaming services like Spotify and Soundcloud, where tastes become more eclectic, people venture outside their comfort zones and loyalty to a genre seems to be a dying trend. The industry also suffers from what has constituted a crisis of authenticity in relation to the creation of creatives, because the banners are flooded with AI Sols, which has become a genre. Then, there is the advantage of all this, whose influence of domination can represent a new version of monoculture that even the music industry cannot escape.

Powers, who is professor of media studies at the University of Michigan and author of On the trend: the activity of forecasting the future, Said that his influence could, in fact, have an effect on music paintings. It is not far either. According to Luminate Midyear’s survey on musical trends, published last month, more music is being broadcast than ever, but overall growth has slowed down in the world.

Despite this, Christian music is increasing. The genre evolves quickly, both in the way it is defined and how it is discovered.

“Traditionally, it existed in a fairly closed ecosystem, with a limited distribution, niche promotion channels and a very specific audience, in particular radio and retail trade,” explains JJ Italiano, responsible for the conservation and discovery of world music at Spotify. “But as the younger and native auditors in streaming have become more dominant, there has been room for a new wave of Christian artists and focused on exploring a wider sound.”

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