UFC Streaming Moves to Paramount Plus in Multibillion-Dollar Deal

Combat fans may have to rethink their entertainment plans. Paramount has concluded a successful agreement to become the exclusive American broadcaster of UFC Fights, agreeing to pay $ 7.7 billion over seven years from 2026. The agreement, with the mother company UFC TKO Group, will put all UFC events on platforms belonging to Paramount, including Paramount Plus and CBS.

This means that fans who are used to presenting themselves occasionally for an à la carte remuneration UFC fight should rather consider a more paramount subscription. All UFC events will be included in more paramount subscriptions. The selected events will be simultaneous on CBS.

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This decision is part of the thrust of Paramount to strengthen its live sports offers as the streaming wars degenerate. The UFC has become one of the most precious sporting properties, attracting a world public younger than streaming services are eager to capture.

For viewers, the agreement means that UFC coverage will move away from its American house on ESPN, changing the way fans are watching and paying fights. Paramount merged with Skydance by David Ellison after his purchase of Paramount Global in Shari Redstone on August 7.

“This agreement puts UFC among the largest sports in the world,” said Dana White, CEO and president of the UFC, the CEO and the president of the UFC, “

The agreement occurs while media companies are faced with mounting pressure to secure live content to prevent subscribers from jumping to their rivals. With UFC locked up, Paramount bets that Cotagon Action will help him win a decisive blow in the fight for streaming domination.