Why Smoking Is Making a Comeback — Especially With Gen Z

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    Why smoking is making a comeback, especially with Generation Z

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Smoking, once romanticized in old Hollywood, is now embedding itself in pop culture with cigarettes brandished in more and more movies and music videos — and that’s leading more and more people, especially Gen Z, to trade vapes for cigarettes. The trend is a growing concern for health experts who say more than 480,000 Americans die each year from smoking-related illnesses like cancer and heart disease. NBC’s Joe Fryer reports for TODAY.

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