Bad Bunny to headline Super Bowl LX halftime show
Los Angeles – Bad Bunny will bring his Latin trap and his Banfaron from Reggaeton to the biggest scene in the NFL next year: the Grammy winner is leading the half -time Music Super Bowl half -time show in northern California.
The NFL, Apple Music and Roc Nation announced on Sunday that Bad Bunny will direct the half-time festivities in Levi’s Stadium on February 8 in Santa Clara, California.
The selection of the Puerto Rican superstar occurs in the middle of another race defining the career. It was fresh out of a historic Porto Rico residence this month which attracted more than half a million fans and directs all the nomine for the Latin grammys in November. He has become one of the most disseminated artists in the world with albums such as “Un Verano Sin Ti”, an entirely Spanish LP.
Bad Bunny will welcome “Saturday Night Live” on October 4.
“What I feel goes beyond me,” said Bad Bunny in a statement. “It is for those who preceded me and have run countless yards so that I can enter and mark a touchdown … It is for my people, my culture and our history.
The founder of Roc Nation, Jay-Z, said in a statement that Bad Bunny has “done and continues to do for Puerto Rico is really inspiring. We are honored to have it on the largest scene in the world.”
The 31 -year -old artist Benito Antonio Martínez Ocasio won three grammys and 12 Latin grammys. He has become a global ambassador for Latin music, played in films such as “Bullet Train”, “caught the flight” and “Happy Gilmore 2” and collaborated with the best fashion houses. He will enter the Latin Grammys as a leading candidate with 12, Distronic producer and songwriter Edgar Barrera.
The Roc Nation and the Emmys Jesse Collins producer will serve as an executive co-producer of the show at halftime. Hamish Hamilton will be director.
“We know that its dynamic performance, its creative vision and its deep connection with fans will offer the unforgettable experience that we expect from this emblematic cultural moment,” said Jon Barker, please from the production of world events for NFL.
Last year, Kendrick Lamar shone with the guest SZA in New Orleans, establishing the record for the most watched part-time show of the Super Bowl with 133.5 million viewers. His performance exceeded the public of Michael Jackson’s show in 1993.
“His music has not only defeated records, but raised Latin music at the center of pop culture, and we are delighted to associate ourselves again with the NFL and the ROC nation to offer this historical performance to millions of fans in the world,” said Oliver Schusser, vice-president of music and Apple rhythms. “We know that this show will be unforgettable.”
