Polestar aims to shake off EV doldrums with 4 new models in 3 years

The Swedish automaker, which is owned by China’s Geely, said it would begin delivering its Polestar 5 grand tourer to customers this summer, followed by a new long-roof variant of its Polestar 4 in the fourth quarter. At the beginning of 2027, a “new successor” to the Polestar 2 will enter production. And in 2028, the company plans to launch a premium compact SUV under the name Polestar 7.

The news comes after Polestar reported strong sales growth in 2025, with the automaker’s full-year sales reaching around 60,119 cars, an increase of 34% from 2024. And while revenue for the first nine months of 2025 rose 49% to $2.17 billion, the company reported a hefty net loss of $1.558 billion. dollars for the same period.

Geely has repeatedly stepped in to support Polestar with equity investments and loan guarantees. Polestar hopes these lower-cost updates – Polestar 4 body redesign, Polestar 2 relaunch – can continue to drive sales growth while keeping the company’s losses in check.

First on the list is the Polestar 5, which offers a 460-mile range, 800-volt architecture for ultra-fast charging, 884 horsepower, and a 0-60 mph time of 3.1 seconds for the Performance version. Polestar CEO Michael Longscheller calls the 5 “our flagship car, bringing a new level of performance and luxury to the grand tourer segment.” The four-door GT is expected to cost over $120,000 when released.

The Polestar 4, which is already causing controversy with its lack of a rear windshield, is getting a facelift to make it more of a station wagon, or station wagon, for European customers. “Sweden is famous for its station wagons and its SUVs are world class,” says Longscheller in a press release. “We combine the space of an estate and the versatility of an SUV with the dynamic performance of Polestar.”

Polestar stopped taking orders for the Polestar 2 last year, sparking fears it could halt production of the electric vehicle that put the brand on the map. Longscheller now says the company is working at “record speed” to bring the next-generation version of the 2 to market in early 2027.

Finally, the Polestar 7 SUV will compete with “the largest electric vehicle segment in Europe”, that of compact SUVs, says Longscheller: “We are confident that we can offer our customers a progressive performance-oriented car for a very attractive price, built in Europe. »