Champagne Blonde Is the Expensive-Looking Hair Trend to Try This Spring
It can be difficult to find the right shade of blonde. Too hot and it can appear brassy. Too cool and you can look washed out. But champagne blonde falls perfectly in between and is seriously on trend for 2026. And, even better news, it’s one of the most universally flattering shades of blonde.
The champagne blonde looks as expensive as she looks. And we’re not the only ones who love this new incarnation of “old school blonde”: Jason Hogan, top hairstylist and champion colorist at Josh Wood, calls champagne blonde the biggest hair color trend of 2026. He shares his best tips for achieving it yourself.
How to have champagne blonde hair
“Champagne isn’t just for celebrations,” says Hogan. “Make it part of your everyday life! Since the 17th century, champagne has been associated with royalty, wealth and prestige. Its soft, palest golden hue has become synonymous with luxury, so you should definitely incorporate it into your hair routine.”
Hogan said he leaned toward the champagne palette not only to offer his clients opulent, beautiful and balanced blondes, but also icy, ashy blondes with more natural tones.
If you’re a first-time blonde, be sure to do your homework on caring for your bleached hair before making an appointment. Don’t forget to use a great hair toner to prevent unwanted brassy tones from showing through, and consider switching to a sulfate-free shampoo to make your color last longer.
And although you might be tempted, we don’t recommend bleaching your hair at home. Drastically lightening hair requires lifting and using stronger peroxides, and these are skills best left to the professionals. Salon experts can help you achieve the ideal shade, ensuring your hair stays in the best possible condition and correcting any tricky shades. Any mistakes you make at home may be more difficult to correct in the long run.
With that in mind, let’s move on to your personalized champagne blonde mood board. Below, discover six different ways to customize your champagne blonde based on your undertones and preferences.
Classic champagne blonde
